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All forms of commercial copy employ the same techniques... or do they? Brand Imaging TV commercials are unique unto themselves in the world of commercial VoiceOver and require a different set of techniques to master. This course will teach you how to recognize imaging spots when you see them and will give you the tools you need to approach them with confidence so you can turn in your best audition.

Takeaways

• Quickly distinguish brand imaging copy from other forms of commercial copy.
• Get practical clarity on how to approach these coveted auditions.
• Avoid the most common pitfalls so your audition stands out from the rest.